In 1990, Robert Meyer, the founder, chairman and sole owner of Meyer Natural Angus, set out with a simple goal: produce wholesome natural beef of the highest quality, tenderness, flavor and consistency.


His approach was straightforward. Start with the best cattle from the best Angus genetics. Raise them slowly and humanely on an all-vegetarian diet. Never use antibiotics or added hormones. And end up with a premium quality product.


The prototype of this concept was the Meyer Ranch, a 43,000-acre registered Red Angus seed-stock operation in the Blackfoot Valley of western Montana. Over the years, the Meyer Natural Angus program has grown to include more than 200 of the finest Angus ranchers and producers in the United States — all using the protocol developed at the Meyer Ranch.


Today, Meyer Natural Angus has emerged as the new standard for what a natural beef company can and should be. In one sign of this leadership role, Meyer Natural Angus became one of the first national beef suppliers to receive the “Certified Humane” label from the Humane Farm Animal Care organization.